The gaming ninjas at Razer revealed today that its Nabu smartband will arrive in China in Q4. There’s no specific launch date or price yet, but Razer will work with JD (NASDAQ:JD), China’s second biggest ecommerce site, for exclusive online sales.
Other details about the long-awaited bit of wearable tech – which combines an activity tracker with notifications piped from your smartphone – are stuff we know already from July or August, such as how it’ll integrate with WeChat, China’s top messaging app. Razer has also baked in support for Timi Run Everyday, the addictive side-scroller game that’s Tencent’s first smash-hit game for WeChat. Nabu owners will be able to convert their number of steps walked, calories burnt, and hours slept logged by the device into in-game rewards like gold or diamonds for power-ups.
A limited-edition Nabu co-branded with Timi Run Everyday will come out at a later date, Razer promised today.
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The Nabu is now going through a test period for developers ahead of its anticipated release later this year. It seems that China won’t have to wait a long time for the Nabu to arrive, unlike the usual delays experienced for other gadgets heading into the country.
However, the Nabu might arrive into a very changed wearable tech landscape after next week’s Apple launch event, when some analysts expect some kind of wearable to appear alongside the refreshed and muscled-up iPhone 6.
The post Razer picks ecommerce partner to sell Nabu smartband in China appeared first on Tech in Asia.
Razer picks ecommerce partner to sell Nabu smartband in China
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