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This chart from GO-Globe’s infographic entitled “Online Advertising in Asia Pacific – Statistics and Trends” shares some forecast figures for the digital ad market in the region over the next four years. China was already the largest digital advertising market by a wide margin in 2014 with $23.7b in spending, outpacing Japan in second place with $9.07b. China digital ad spending is on pace to grow 30% this year to $30.81 due in no small part to the explosive growth in China’s mobile advertising sector which will contribute almost $8b alone in 2015. [GO-Globe]
GO-Globe发布了亚太地区线上广告支出数据图“Online Advertising in Asia Pacific-Statistics and Trends”分享了对未来四年的一些关于数字广告市场的预测。2014年，中国以237亿美元作为最大的数字广告市场，远超排名第二的日本90多亿，伴隨著中国移动广告蓬勃發展的支持下，今年的线上广告支出预计将以30%的增幅到达308亿美元，其中手机端的广告将贡献近80亿的支出。[GO-Globe]
The post China digital ad spending to top $30b this year surpassing the rest of APAC combined appeared first on Resonance.
China digital ad spending to top $30b this year surpassing the rest of APAC combined
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